5th October 2018 / Beth Oleyar: Fletchers Real Estate Celebrates 100 Year Anniversary with Fresh New Look

As we gear up to celebrate our upcoming centenary in early 2019, the team at Fletchers could think of no better way to mark the occasion than to roll out a fresh new look and feel.

Executive Chairman, Rob Fletcher (3rd Generation), remarks on the 'bigger and brighter' aesthetic, noting a departure from the iconic, traditionally darker colours of the brand.

'Nothing is more important to us than our clients', says Rob. 'Our world and energies revolve around them and we want to bring that to life across all our client and customer touchpoints'.

Adopting a cleaner, more minimalist approach, Fletchers will be introducing the new look this month, with the hopes of turning a few more heads across the Spring selling season.

Addressing the transition towards bolder lettering and an ensemble of neutral-coloured greys and golds, Rob believes the new branding 'will help us speak with one voice', allowing us to pave the way for the next generation.

'We're really excited by this new look and feel, which we hope you love too'.

Renowned for our high level of customer service and industry expertise, Fletchers have developed a brand campaign to support the launch of our new look, which seeks to reflect and highlight Fletcher's unique way of doing things. Coming into effect this month, the 'It's a Fletchers Thing' campaign will deliver targeted brand messages to the community across peak selling periods within the industry.

Kicking off our 100-year milestone in early November, the Fletchers team looks forward to celebrating the occasion with the local community. If you're looking to buy or sell in the new year, you won't want to miss out on the promotions and giveaways on offer!

After 100 years of doing things right, our reputation is no accident.

It's a Fletchers thing.