This is a skill that everyone of your people should and can have. Our Marketing Skills course is a beginning level marketing course, to cover the basics of marketing, including:
-
Marketing principles overview,
-
The buying cycle,
-
Service versus product marketing,
-
Service marketing design.
As with all our courses, Marketing Skills has been designed to provide your people with state of the art theory, but in a practical setting, where they can apply work related issues to the exercises they work through. It is very popular to combine this with our ABCs of Selling and Networking Course.